The most profitable online activity is…
… building links to your websites that bring you better page rank in the search engines.
The above may not be an exact quote of Scot Standke’s comment, but it’s close. Scot runs a website called NicheADay where you can get a lot of free information about what he considers to be hot niches. I’ve been receiving his newsletter for a long time.
But, building backlinks is a huge part of getting traffic (visitors) to your website. Google
considers these a very important part of how they will rank your website in their search engine. The same is also true of Yahoo, MSN, and any other search engine. If you have some backlinks on authority sites, you can soon see your web pages showing up in the search engine results
Poor Quality Backlinks Won’t Help You Much
Backlinks from websites with poor Google page rank won’t do you much good. Google ranks pages from 0-10 based on how they see any site as an ”information authority” for a given subject. So, if your site is about how to use mothballs to keep mosquitoes away, and another site, well regarded by Google, is about methods to control insects, then having a link to your website on that authority site can bring you a lot of visitors
I use Google a lot when talking about page rank, backlinks, keywords, and other SEO subjects because as of March, 2009, Google is used by 72% of all people searching on the Internet. The other two, of the big 3, Yahoo and MSN share the remaining users, but they are still very important. But, back to backlinks, and how you go about getting high value backlinks pointing to your website.
- You must focus on an important keyword that searchers are using to find websites that have
information they need and/or want. That means you need access to the best Google keyword tool you can afford. Because keyword selection is the starting point of good search engine optimization (SEO), there is a large supply of keyword tools on the Internet. - Now that you’ve got your keyword, you need to discover what sites, among your competitors, are using that keyword. The easiest way is to simply use Google, Yahoo, MSN, or any other search engine. Look at page one of their search results. On that page is where you will find your strongest
competition. It’s also where you may find a WEAK competitor that you can replace in the search results. - Pick out one of those sites, preferably one in the top 5-6, and learn how many backlinks thay
have and on which websites those backlinks are located so you can get backlinks there for your site.
If you have gotten this far, it now becomes your job to get backlinks of your own on those same, and other, websites related to your most important keyword.
My three point plan sounds easy, right? Well, steps 1 and 2 are easy, but it gets a lot tougher digging out the information required in step 3. That’s where a good search engine optimization tool (SEO tool) comes in.
In my experience, there’s not a single FREE keyword/backlink tool that can do the job without a lot of extra, time consuming effort on your part. But, there is a tool that I use that makes the job a lot easier. Not only does Precision Keyword Finder give you a lot of in-depth keyword information, but it also can dig out that priceless information you need about your competition’s backlinks.
For everything that PKF does to help your keyword/backlink research, it is very moderately priced. Last time I checked, it was only $37, including lifetime upgrades, and a 60 day, 100% money back guarantee.